Wednesday, November 26, 2008 Pearl District merchants will be covering part of their display windows and creating holiday displays inside their stores, restaurants and businesses.

On Saturday, November 29 at 10:00 am, Holiday window displays by more than 70 participating Pearl District merchants will be simultaneously unveiled. Many windows have been created in association with students from the Art Institute of Portland. Pearl District businesses will be offering special programs, free cider and hot chocolate and other treats on Saturday and Sunday, November 29 - 30, 2008.

The Pearl District Big Reveal is a perfect place to bring families, out-of-town guests and friends to get into the spirit of the holiday season and enjoy the unique imagery that these windows will provide - there is no cost or admission to enjoy the window displays.

The Pearl district Holiday Big Reveal has partnered with  Make-A-Wish Foundation® of Oregon and Season of Wishes holiday promotion. Proceeds from participating members and donations from the public will benefit this non-profit organization throughout the holiday season.

Each weekend from November 29Th through December 21st, residents who shop, dine or enjoy personal services anywhere in the district will be eligible for a free ride home courtesy of Zipcar! While being chauffeured to their place of residence they will have the opportunity to learn more about the environmentally savvy alternative transportation option that Zipcar provides.

75% of the merchants in the Pearl district are small, locally-owned businesses, so shopping locally including shopping in the Pearl keeps local dollars within Oregon and helping sustain jobs and our local economy.